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Tesco has launched a new trial of carbon labels on 20 of its products that demonstrates to consumers the environmental cost of items.
Providing detailed information about the carbon footprint of grocery products from the seed to the shelves, the labels enable shoppers to compare the greenhouse gas emissions created by individual items.
Initially debuting on a series of Tesco own-brand items, the labels are supported by the Carbon Trust and could be rolled out across more products if they prove successful.
Initially carried on a range of goods, including potatoes, orange juice and light bulbs, the labels will be trialled for two years and chart the carbon footprint of goods from manufacture to disposal.
According to Tesco, the decision to introduce the labels was a response to consumer demand. A number of other companies in the UK have also introduced carbon emissions labeling, including Innocent Drinks, Boots and Walkers Crisps.
Each label will feature a footprint logo, endorsed by the Carbon Trust, which can only be used by companies that have committed to reducing their carbon dioxide emissions over a two-year period.
Consumers and clients are increasingly demanding greener products and services and carbon accounting software can help companies to reduce their impact on the environment.
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